Salesforce Administrator With Business Analyst Or Marketing Cloud And Sales Cloud (Only Local Candidates)

Hi,

This is Sanchit Verma, A Technical Recruiter with Diverse Lynx, I am trying to reach you regarding one open position.

Role: Salesforce Administrator with Business Analyst or Marketing Cloud and Sales Cloud (Only Local Candidates)

Location: Sunnyvale, CA (On-Site)

Job Type: Contract

Client: Apple/TCS

Job Description: We are seeking an experienced Salesforce Analyst to partner closely with business teams and serve as a functional expert across channel sales, end-user sales, merchandising, and retail (digital & physical) processes. The ideal candidate will be a strategic thinker with strong hands-on Salesforce expertise, particularly in Experience Cloud, Sales Cloud, and Marketing Cloud, and will act as a trusted advisor driving scalable, customer-focused solutions.

Key Responsibilities

• Lead business workshops and facilitate roadmap development aligned with evolving business strategy.
• Act as a trusted advisor by identifying root causes, asking probing questions, and challenging requirements when necessary.
• Analyze current-state processes and recommend innovation using Agile, Design Thinking, and industry best practices.
• Design scalable, flexible, and maintainable Salesforce solutions (configuration vs. customization vs. integrations).
• Manage end-to-end SDLC lifecycle: scoping, requirements gathering, use cases, design, UAT, and implementation.
• Configure Salesforce platform features including:
  • User management, profiles, permission sets
  • Role hierarchy, sharing rules, territories
  • Custom objects/fields, validation rules
  • Workflows, Process Builder, Flows
  • Lightning pages, managed packages
• Design and implement dashboards and reports (Einstein Analytics / Tableau CRM preferred).
• Lead UAT efforts including script writing and user sign-offs.
• Develop and execute change management strategies to drive adoption.
• Ensure data integrity, governance, compliance, and application best practices.
• Collaborate with global stakeholders and cross-functional teams.
• Participate in discussions with Salesforce on Experience Cloud, Sales Cloud, Marketing Cloud, Pardot, and Einstein Analytics.

Required Skills & Qualifications

Functional & Leadership Skills

• Strong problem-solving and root cause analysis skills.
• Ability to influence stakeholders and lead discussions effectively.
• Experience working in global, matrixed environments.
• Strong written, verbal, and presentation skills.
• Strategic thinker who can translate strategy into execution.
• Ability to work in ambiguous and fast-paced environments.

Technical Expertise

• Salesforce Business Analyst/Admin in enterprise-scale CRM/PRM projects.
• Deep knowledge of:
  • Salesforce Experience Cloud (Required)
  • Sales Cloud
  • Marketing Cloud
• Strong implementation experience (config vs customization vs integration decisions).
• Experience with Salesforce data tools and large datasets.
• Experience with Agile/Scrum delivery models.
• SDLC documentation (use cases, swim lanes, requirements, UAT, change management).
• Strong understanding of system security and controls.
• Experience with AppExchange ecosystem.

Domain Experience

• Consumer, Retail, Enterprise channel & end-customer sales.
• Sales operations, partner management & enablement preferred.

Certifications

✅ Salesforce Administrator Certification (Required)

✅ Salesforce Experience Cloud Consultant (Required)

➕ Salesforce Sales Cloud Consultant (Preferred)

➕ Salesforce Marketing Cloud Consultant (Preferred)

➕ Agile Scrum Master (Preferred)

Sanchit Verma

Technical Recruiter

Diverse Lynx LLC

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